Impressive

Wally World does not often impress me but they did on Friday.

The Internoodle is rife with estimates of Wal-Mart’s cost to We the Overtaxed People, protests over sprawl, criticism of their labor practices in this country and the labor conditions in supplier factories around the globe, complaints about unfair treatment specifically of the women who work in the stores and Supercenters, shoddy assembly of most consumer goods driven by the way the firm has reshaped manufacturing around the world, and far more.

Opponents of a planned Wal-Mart here in North Puffin have protested for almost two decades.

PBS reported, “Wal-Mart’s [Vermont] opponents argue that the state’s economy and culture would be damaged by the retailer’s presence. In California, opponents say the company has cost taxpayers millions by shortchanging its employees on healthcare.”

Every bit of the superstore v. Main Street argument is absolutely true.

Wal-Mart built their fourth Vermont store, a 150,000 square-foot box, in Williston in 1997. I shopped there on Friday.

So did a lot of other people from North Puffin because we don’t have a department store in this county.

We didn’t need any other shopperamas a decade ago because we still had Ames back then but Ames closed all its retail stores here in 2002. Since then, pretty much everyone in Northwestern Vermont has had only a couple of choices for sox and underwear: buy them at the supermarket or the Dollar store or pay the I-89 tax to drive an hour to the big box center in the next county.

So I spent the $27.50 in gas to drive the truck to Williston on Friday because we don’t have a department store any closer than that. I also had to go to the Sears Auto Center but that’s a story I’ll tell later.

Walmart SignI saw a sign for Wal-Mart Interpreter Services in the pharmacy department. That impressed me and I said so to the pharmacy consultant.

“Surely you don’t have all those interpreters in the store,” I said, “and the tricorder/universal translator isn’t out of Google’s prototype lab yet.”

“Nope,” she told me. “All the customer has to do is point to their language on this card. We call a translator at the home office and Bob’s your uncle.”

The store can handle 12 different languages (13 if you count English) from Arabic to Vietnamese. A mom-and-pop operation can’t afford to keep a dozen U.N. translators on staff.

[Oooo, business opportunity!]

Regular readers know that I will not willingly deal with any company that requires me to “Press 2 for English” in part because immigrants to this great melting pot should help us learn their cultures while they assimilate ours and they need to learn English. Without that, America stops being a melting pot and becomes a nation of tiny, armed, walled, exclusive Arabtowns and Chinatowns and Mexicotowns and Viettowns. That said, Wal-Mart’s system to let them do business in their native tongues means they will do business outside their shell communities and that’s a good thing.

Changes

Humans rely on habit and muscle memory to accomplish every day tasks.

Ergonomists know every detail about how we interact with our tools. Frederick Winslow Taylor who earned a degree in mechanical engineering by correspondence at Stevens Institute of Technology, pioneered the “Scientific Management” method to find the optimum method for carrying out pretty much any job. During WWII, a young lieutenant named Alphonse Chapanis eliminated most “pilot error” by de-confusing airplane controls.

In about 1973, a fellow on my pit crew installed the shift linkage backwards on the race car. I went out and shifted from third gear to first when I thought I was grabbing fourth. Surprised pretty much everyone including the engine builder when that about stood the car on its nose.

“A good driver should be able to adjust,” he said.

No. A good driver should be able to concentrate on pointing the car, not on where the next gear might be this week.

Big consumer companies employ most of the (working) ergonomists in the universe. Heck, I’d bet a doughnut that two or three of them work for Microsoft. Why are these consumer companies so blind to the way we accomplish everyday tasks? Why do they want us to keep adjusting to different shift linkages?

Liz Arden mentioned this morning that Google™ has changed its Latitudinal Check In so she can’t just poke a button on her desktop any more.

Not a biggie in the grand scheme of things but it fits the age old question, why did they have to fix something that weren’t broke?

Google had trained us to use their service one way and now they want us to do it some other way for no reason other than that they can.

Adrian Kingsley-Hughes wrote three years ago that Windows 7’s changes “suggest … that Microsoft is putting design ahead of usability.” Ya think? Apple afficionados say the same thing about the company Mr. Jobs built on the perfect User Interface. I Googled “Lion annoyances” and came up with about 297,000 results which is far fewer than the 1,540,000 results I found for “Windows 7 annoyances.” An entire industry has had to spring up to publish quick cures and workarounds for the two most “popular” computer operating systems.

Lion changed the three finger salute of Snow Leopard to two fingers, and reserved the three finger gesture for Mission Control. In Windows 7, you can’t tell which programs are actually running on the Taskbar and which are just links since some, like Internet Exploder, add an identical button for every open window and some, like WordPerfect and Dreamweaver, simply change the look of the one button so you know what to push. Microsoft also moved all the files around in Windows 7 so “My Documents” is now just another broken link and your IT department can’t find anything without retraining.

Microsoft and Apple had trained us to use our computers one way and now they want us to do it some other way for no reason other than that they can.

And who ever heard of pushing “START” to turn off the engine.

Oh. That’s how keyless cars work now, too.

Every time I thought I’d got it made
It seemed the taste was not so sweet

NPR jumped on that bandwagon last week when Science Friday changed its website. “Redesigned with you in mind” is its new banner.

You maybe, but not me. It is now totally buggered.

I don’t subscribe to many podcasts because I don’t necessarily listen to every show and have enough clutter on both my hard drive and my broadband connection to want it filled with stuff I don’t use. SciFri trained me to go to their site to download the segments I want to hear each week. It was fast. It was accurate. It was scientific.

SciFri had trained us to listen one way and now they want us to do it some other way for no reason other than that they can.

Like host Ira Flatow’s approach to Global Warming, the site is no longer fast, nor accurate, nor scientific. In fact, of the two segments I grabbed last week, one had pieces of three with one piece repeated and the other was screwy. [ed. note: see the update from NPR in the Comments section below.]

Airheads.

I can fix this by teaching the companies just one word but I don’t work cheap.